TV AD Blitz Calling on Governor Brewer to Veto Misguided Arizona Legislation to Repeal Autism Insurance Law
Autism Speaks has announced a major, intensive two-day TV ad campaign, running April 19-20, that will call on Governor Jan Brewer to veto a misguided bill that would repeal enacted autism insurance reform legislation and force hundreds of Arizona families to once again pay tens of thousands of dollars a year out-of-pocket for critical autism diagnoses and treatments –– even though they already have health insurance coverage.
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“Neighbors,” will run nearly 200 times over two days on Phoenix’s network TV affiliate stations – KNXV-TV (ABC), KPHO-TV (CBS), KSAZ-TV (FOX) and KPNX-TV (NBC). The ads juxtapose two families who have a child with autism – one of whom is getting the treatments he needs because his parents’ insurance company covers his therapies, and another who isn’t because his insurer is not required to provide coverage. The ad calls on viewers to call Governor Brewer and urge her to veto the bill.
For more information, please visit Autism Votes
USA TODAY is running a contest through Friday, April 16, 2010. Whichever charity gets the most #AmericaWants tweets and retweets will receive a full-page, full-color ad in USA TODAY, valued at $189,400.
With autism affecting 1 in 110 people, we certainly should be able to mobilize our community and win autism the awareness it deserves.
Each tweet must include “#AmericaWants (insert full name of charity) to get a full-page ad in USA TODAY.” Please note that you must include ALL WORDING in the quotation marks in order for your (re)tweet to be considered. Their Twitter filter will not be able to pick up tweets that aren’t formatted in that way.
Not on Twitter? Now is the time to sign up: www.twitter.com/autismspeaks. Start following Autism Speaks and make this your very first tweet!